The avant-garde Snoped snow vehicle concept by Michigan-based designer Joey Ruiter combines the raw edge of Mad Max with the beauty of machined black granite.
The minimalistic saddle reinforces the cafe bike race posture. Exposed mechanical bits, grade-five bolts and laser cut grill push the industrial design forward. Simple, yet elegant, the hidden headlight and slim taillight add to the theme that mixes basic shapes with complex cues.
The bulk of Snoped mechanicals sit directly under the rider within the prototype’s lightweight aluminum chassis. The sleek design appears to be more of a winter commuter, a moped for the snow, rather than a trail machine.
The 90cc motor suggests the concept vehicle might be intended as daily transportation in snowy roads along with other motor vehicles in cities and towns. Inspired by some of Ruiter’s favorite winter apparel brands, this bike extends riding on top of the snow into new territory.
SNO PED from Baas Creative on Vimeo.
length: 76”
width” 6” (handle bars 26”)
motor: 90cc
materials: aluminum / composite
track: 1980-something Chrysler Sno-runner
design: Joey Ruiter
fabrication: Jeff Long
Photography studio shots: Dean Van Dis
Photography outdoor: Brian Kelly
Film: Baas Creative
Helmet: Electric Mash-man
Jacket 1: Aether Apparel
Jacket 2: G-Star RAW
Pants: Belstaff
Boots 1: Ralph Lauren Black
Boots 2: Aldo
Gloves: Burton
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